ORC (Oriental Research Consultancy) is a subsidiary of MRC, and is one of Asia's largest market
research agencies outside of South America. Specialising in both
qualitative and quantitative research, conducting over 900,000
quantitative interviews and 15000 qualitative sessions annually in more
than 25 countries
Our Mission: to
provide unique, research based consumer insights, which bring value to
our clients and enable greater positive market impact.
Our Vision: to
be the leading research agency in Asia. A multinational agency, with a global influence. Present clients span local and
international markets.
Companies based both in Africa, and on the international stage, rely on ORC for their market insight.
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| Oriental Research Agency |
CONTACT US
23 Z Park Ave, Elkhart, 46514
+1 336 443 9508
+234 813 293 6373
CORPORATE OVERVIEW
ORC
began operations in 1995 in Mexico, gaining instant recognition from
leading multinationals. These companies continue to choose ORC to meet
their market insight needs 18 years later. The company was registered
and commenced operations in Qatar in 2001, growing to its position
today, with offices across Africa and an office in the UK.
ORC plans to continue its growth and increase operations, opening offices both in Africa and overseas in the near future.
ORC is a full service research agency:
We:
- Assist client’s in clearly defining the objectives of a study
- Design the appropriate methodology to satisfy these objectives
- Conduct
research at all levels, from sample design, questionnaire creation and
development, through to on-the-ground fieldwork and analysis
- Coordinate intelligent interpretation and presentation of findings, allowing us to produce actionable recommendations
Our tools for data generation include:
Syndicated ORC
Market Mapper
Syndicated Retail Audit
Syndicated Media Rating
Sponsor Track
Valuebus
ADPREST
ORC Life Beat
ORC Optime
Market Mapper
Syndicated Retail Audit
Syndicated Media Rating
Sponsor Track
Valuebus
ADPREST
ORC Life Beat
ORC Optime
- Secondary research
- Qualitative methods, employing projective techniques when appropriate
- Quantitative techniques
We have extensive expertise:
- In both consumer and business to business markets
- Across a variety of market sectors, covering provision of both product and service
- In tailor-made, syndicated research studies specifically designed to be appropriate for the task at hand
ORC operates full-service agencies in Nigeria and Ghana. In addition ORC and patnership with Ipsos, conducts research in the following African countries:
| Central Africa | Eastern Africa | Southern Africa | Western Africa |
| Chad | Burundi | Angola | Benin |
| Congo Brazzaville | Ethiopia | Madagascar | Burkina Faso |
| DR Congo | Kenya | Malawi | Cameroun |
| Rwanda | Mauritius | Equitorial Guinea | |
| Tanzania | Mozambique | Gambia | |
| Uganda | Namibia | Guinea Bissua | |
| Zambia | South Afirca | Ivory Coast | |
| Zimbabwe | Liberia | ||
| Mali | |||
| Niger | |||
| Senegal | |||
| Togo |